Left third: Graphics that take up the left third of the screen. The masthead and sell lines are both placed in this third so when the magazine is on a magazine shelf you can see the name of the it and the stories that will feature in the magazine.
Mast head title piece: it's the name of the magazine, usually placed in the left third section of the magazine in the top corner.
Cover lines: A caption on a magazine cover.
Bar code: Read electronically and decoded into usable information.
Price: Magazine cost.
Date: Weekly: usually from Saturday to Friday. Monthly: a month ahead.
Issue number: A tally of magazines
Teaser: One word/Phrase acts as an attention grabber.
Main Feature: Headline: A phrase that may summarise the main point of the main feature. In large print, different style, bold colours in order to catch the attention of the reader.
Subtitle: Smaller headline that may summarise the feature.
Smaller feature: Features included in the magazine
Images: Size: CU to med CU. Ranges from one main image to x amount featuring one main image and smaller images. Helps make the page look more interesting. It can add understanding of a story and/or entice someone to read the magazine.
Font: Style and size of type face.
Colour: Specific/stylistic/thematic types
Graphics: Graphical shapes to highlight feature(s)
Offers/adverts Blurb: Banner-style shape featuring free products/promotions.
Splash: The full image on the front of a magazine is called a splash.
Credit: Who wrote the article
Kicker: The kicker is a short phrase found set above the headline. Usually set in a smaller type than the headline
Teller: Like a sub-heading
Skyline: Line above the masthead
Graphology: The handwriting
Anchorage: News story.
Vocabulary: The words used on/in the magazine
Screamers: Screamers appear on the front page, because the idea is to entice consumers into buying the newspaper or magazine to read what's inside.
No comments:
Post a Comment