Wednesday, 29 February 2012

L.I.I.A.R Analysis of a contents page


This contents page is from Kerrang magazine and has a neat, simple and concise layout, which makes it easy to read and allows the reader to navigate around the magazine without struggling to find page numbers. On the right hand side of the page is a long list of the articles featured in the magazine these are in a clear and easy to read font so minimum effort is needed, situated next to them are the page numbers in bold writing so they are highly visible. It is evident just from looking at the column with the featured articles in that this edition of Kerrang has a simple yet strong colour scheme of black, white and yellow. The colour yellow is that similar to the yellow used on 'caution' signs, with the skull. This indicates the type of music and bands in this contents page. The masthead reading 'Contents' is at the very top of the page in large writing, it draws the readers attention straight away and gives a clear indication of what this page is about (listing the featured articles). The more important and interesting articles that aren't part of the 'regulars' (things featured every week/month) have a thumbnail above them that relates directly to the article. They are stereotypical and conventional of a alternative music magazine such as Kerrang because they show heavier bands on stage and holding instruments. The people featured in the photo's have tattoos, wear a lot of black and are doing 'rebellious' poses, this reinforces that this magazine is alternative and also fits the typical stereotype of what you'd imagine someone who reads Kerrang looking like or aspiring to be. The colour black which is in a lot of photo's holds the strong connotation of rock and roll and rebellion, this reinforces the sorts of bands in a magazine like Kerrang. Underneath each thumbnail is a short introduction to what the above article is about or a interesting quotation which instantly makes you interested in the article. Various language techniques are used to make the article so much more appealing such as 'unleashing', it gives a connotation of danger like unleashing an animal, this links back to the idea of being 'cautious' on this page. The name of the band is also directly underneath the photo is bold writing which is conveniently placed there for the reader to easily read and know who is in the photograph they are looking at. This magazine contents page is conventional for an 'alternative' magazine as it's simply structured and not too heavily glamorised such as a pop magazine would do, this is because they are more about the music and talent rather than hiding behind the glitz. These musicians are represented as being more about the music (posing with instruments) and also being 'individual' and 'rebellious' by wearing a lot of black and posing controversially e.g. the photo at the top of the page showing a member of 'The Blackout' holding a gun. 

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